A Textbook Example of Attraction Marketing - Attract Dozens New People Per Month

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In my previous post I explained briefly what is attraction marketing.  To illustrate this very important point I use here a true story how Ann Sieg stumbled upon her textbook example of attraction marketing.  . 

Quote:
When I was with one of my former companies.  there were lots of meetings to go to.  There were Tuesday and Thursday night hotel meetings, multiple home meetings on various nights of the week,  and usually a training at someone's house on Saturday.

I went to all of them.  It was my life.

But the most important ones were the big monthly state trainings.  There were usually 500 more more people at these weekend conferences and this is where they would hand out awards and recognize all the latest achievements.

The part I looked forward to the most though is when the guest speaker would get up and talk.  Every month the company would fly in a new distributor from out of town to teach us their particular system they were using to build their business.

Most of them were pretty much all the same.  There was lots of goal setting and mindset tricks.  ..they talked about how to meet new people and expand your sphere of influence {the referral technique, buying clothes at department stores and then returning them in order to prospect the same clerk.) .. how to introduce your product or opportunity into a conversation ( F.O.R. M. - family occupation, recreation, money)

Some of them even liked to dance around on stage to music.

But one month there was a particular speaker that I will never forget.  This one was different.

She didn't get all worked up and yell or try to motivate us.  She was very professional and she presented a system for retailing our company's products that I had never heard anyone talk about before.  For once, this seemed like a real, legitimate approach to building my network marketing business.  It was something I could easily see myself doing.

She called it a "Health Awareness Seminar"'

And all it was simply an educational class that showed people how to start improving their health and their diet right now - without having to buy anything.

First she talked about a few of the body's different systems and how they worked.  Then she gave a visual demonstration of the digestive system using a nylon stocking to represent the colon.

health awareness seminar ann sieg.jpgWith an apron and some latex gloves on, she began cramming the average American diet into the "large intestine" hamburgers, fries, a can of Dirty Moore, a jelly donut .. even some Coke and a milkshake.  Almost immediately the stocking began to clog up as the food clumped together and stuck to the sides.  It looked like a boa constrictor that had just swallowed an animal three times its own width,  In order to get it to pass through she had to constantly work it and knead it with her hands.

It Wasn't a pretty picture - enough to scare anyone into giving up fast food forever,  And a lot of people did.

Then she started over with a brand-new , fresh stocking (if only it was that easy, right?0  This time she begin dumping apple slices, grapes, pineapple chunks, carrots, celery ad all kinds of other fruits and vegetables down the tube.  They all slid right through without a single hangup.

This was total different than the usual products shows we were taught to do where all we did was talk about how great our stuff was.  Even the name "Health Awareness Seminar" was not intimidating and made it sound like you were going to get a lot out of it no matter what.

At the end of her presentation, she simply mentioned the products we had that could help with some of these issues, like improving digestion.  Te rest was pitch-free, high quality information.

Throughout her whole talk my pen was a blur on my notebook.  I knew this was something I could do too.  And I knew I would enjoy doing it because I wasn't pushy by nature and I liked helping people.

Most importantly I knew I would learn a lot by doing it.  That was my goal.  Robert Kiyosaki, the person I consider to be more responsible for my financial freedom than anyone else, said in his book.  'Rich Dad Poor Dad' "don't do anything for the money you will make, but instead for the skills you will learn"  This was turned out to be the most valuable advice I  've ever received.

So I went home and began preparing my presentation right away, I did some extra research into the health issues I was going to be talking about and I practiced the whole thing until it felt natural.  I was a little nervous about someone  asking me a question that I wouldn't know the answer to , but I knew if other people could do this , so could I.

As soon as I was ready, I scheduled my first health awareness seminar at the house of of one of my downline members.


Three people showed up.

I knew it just happened to be a bad night  though and that this would still work.  so I setup another one for the following week.

This time was a lot better.  There were about ten people there and I sold a couple hundred dollars worth of product.

Up until this point I had been selling a few bottles of stuff per month, so I was pumped about selling that same amount in one night.

But the best part was everyone loved it.  The "colon demonstration" was a big hit and people came up to me afterwards and thanked me for how incredibly helpful my information was.  There was no pressure, I hardly talked about my products at all and I didn't even ask anyone to buy!

Word started getting out.

People loved the information so much that guests were telling their friends about it and they were coming back each time with new guests of their own, and they weren't even in the business!

The audience kept getting bigger and bigger each time and I was taking more and more orders.

After the presentation they wold stick around and wait to ask me questions about all kinds of different health issues they had, even ones I hadn't talked about.

Many times I would have 8 - 10 people stand up and get in line to talk with me!

Unquote

My friends, this story is abstract from Ann Sieg Manifesto which is free.  I hope you enjoy this textbook example and benefit from it.

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1 Comment

I've normally enjoyed Thanksgiving in America, for the reason that it reminds everyone to be thankful. Just visit any residence on Thanksgiving Day and you will meet people who are thankful -- thankful they have an opportunity, in this great nation, to stuff themselves with food. Yes, numerous individuals devote the complete day being thankful. I wish everyone about the planet may very well be just as thankful -- and not just once a year. There are many causes to become thankful. Right here are just several: Be thankful for those who have food on your plate,Mac cosmetic outlet, for those who are not regularly hungry, should you don't lick your lips whenever you spot your neighbor's Chihuahua. Be thankful if you have an unlimited supply of water, if your plants don't need to be that thirsty, if your youngsters do not have to be that dirty. Be thankful when you get pleasure from freedom of speech, when you can write a book portraying the president as a horse's behind, in case you do not need to extricate the book from yours. Be thankful if you have freedom of worship, for those who can attend a church, temple or mosque with out any worry, if nobody stones you if you wear your "Elvis is king" T-shirt. Be thankful if you are smarter than the typical teen, should you can obtain Oman, Sudan,Mac cosmetic store, Kenya and Samoa on a globe map, if you don't believe they are parts of speech, as in: "Oman, I'm Sudan tired! Kenya give me Samoa water?" Be thankful in case you have wellness insurance or cost-free health care, for those who can see a medical doctor anytime you wish, if your physician isn't sitting in front of a net camera in Bangalore. Be thankful when you don't face discrimination, if the country club doesn't reject you as a result of the color of one's skin, if the desirable musician does not reject you due to the color of one's teeth. Be thankful if you have a loving family, if they accept you the way you are,Mac make up, if they're willing to forget the way you had been. Be thankful for those who have no serious addictions, if you can survive an entire week without having smoking, drinking or gambling, when you show no signs of withdrawal, not even when going to the bank. Be thankful for those who have a decent job, if it comes with lots of advantages, if the boss touching you is not a single of them. Be thankful for those who have a roof more than your head, if it's wide enough to cover your belongings, if it's long enough to cover your toes. Be thankful when you have a indicates of transportation, should you can take your household anyplace they want, when you from time to time really feel like a preacher, saving their soles. Be thankful if you're in a position to help others, in case you can afford to feed or educate a kid, if you can do it with no a court order. Be thankful if you're a human being, if you are ready for Thanksgiving dinner, if you're sitting in the table, not on it.
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