DIY e-Business Solution to Internet Attraction Marketing

What is internet attraction marketing?  It is the talk of the internet village yet not too many fully understand it.  Read on and I would show you the path and after that you would say it is not difficult.


Marketing
Let us start from the back-end with the word 'marketing'.   Marketing means a lot more than selling.  It includes the info, the tactics, the plan and its execution so as to help your prospects to make decision easier and faster in their buying process.   With marketing you provide them with info they need to know and want to know.  These prospects would then be attracted to the products benefits.   With this satisfaction,  their defensive mind is softened as they realized they are not being pushed to the corner.   Their mindset becomes  positive and more ready to accept.  The 'buy' mode is there for you to close the sale.   In marketing prospects and customers take charge of the decision making process .   To buy or not to buy is their own decision.   Their mindset is much more ready to accept what you have to offer. 


In selling the sale person plays the active roll trying to push the sales through.  Prospects and customers are under pressure to make a buying decision.  Under most situation, no body likes to be sold this hard sale way.   The mind is on the defensive mode and become more severe as the sales person applies more pressure.  The mindset to like and possess or buy is totally off.   The prospects and customers in such situation are too defensive for any successful closing.  You see now the deciding factor in any successful transaction is to tune in with your prospects mindset to win their trust and then their business.



Attraction Marketing
Now let me tell you every body knows what is attraction.   It dated back to the time of the old testament.   Adam was attracted by Eve and he liked her so much he became her follower.  In the same way, boys and men become the followers of their love ones.   Attraction is in our genes.   Attraction is just like a magnet which pulling force draw you in and it is irresistible.   In the daily life we see beautiful cosmetic girls standing in front of their counters.  Both men and women are drawn to them because of their attraction being beautiful and sexy.   In the car shows there are the latest models of Mercedes Benz, Porchse, Audi, Honda, Toyota, etc.,  plus the hot and sexy auto-show girls.  They are the attraction there and your mindset is on with a possessive mood.  Your desire to possess rises and triggers the buy mode.   These are few examples of attraction marketing in traditional business.   Below is an excellent example in connection with attraction marketing by Ann Sieg my mentor:

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Long before I ever knew what pay-per-click advertising was... before I knew anything about a computer or had even considered doing business on the internet... I "accidentally" discovered how to get 2-3 new retail customers coming to me every week.

I was a wet-behind-the-ears distributor who was lucky to sell a couple bottles of my health and nutrition stuff every month.

Then One Saturday Afternoon Everything Changed -- DRASTICALLY!

I went to a sales workshop where a special guest speaker from out-of-town introduced me to a brand new way of selling things.

She called it a "Health Awareness Seminar."

And it was simply an educational class that showed people how to start improving their health and diet right away...

WITHOUT having to buy anything!

At the end of the presentation, almost as an afterthought, she mentioned a few of her products that could help with the health issues that were just talked about. But that was it.


The Rest Was High-Quality,  Pitch-Free Information!

It was totally different than the usual product shows I was used to doing where all I did was talk about how great my stuff was.

I knew this "health awareness seminar" thing was something I could do too.

Plus it'd be something that I actually enjoyed doing because I didn't have to be aggressive or pushy and I liked the whole idea of helping people out with their health problems.

So I went back home and immediately began working on my own presentation.

I practiced the whole thing until it felt natural and then I setup my first "seminar."

Three people showed up. I was a little disappointed but I knew it was just a bad night of the week.

The second one was a lot better. This time there was about ten people there and I sold a couple hundred dollars worth of product - as much as I usually sold in a month!

But the best part was, I didn't even ask anyone to buy anything!

Then, almost magically, word started spreading around faster than wildfire.

People loved the information so much that they started to tell their friends about my seminars, who in turn talked to their friends.

Audiences kept getting bigger and BIGGER each time I'd do a presentation and  afterwards I was taking more and MORE orders!

But here's the part that shocked me the most...


People Were Literally Lining Up To Get My Advice - As If I Was Their Doctor!


Many times I'd have 8-10 people standing in line waiting to ask me questions about different health issues they had - even ones I hadn't talked about!

And when they asked me for a recommendation about something...


It Was As If I Was Filling Out A Prescription For Them!


As you can imagine, other people in my company started to notice how well I was doing. They began asking me to do these "health awareness seminar" things for them and their teams.

So I did. Upline... crossline... no-line... whoever.

It got to the point where I didn't even have to go through my names list anymore because every week I had 2-3 new people who I had NEVER met before in my life calling me to order some products.


From A Couple Hundred Dollars A Month In Sales... To Over $3,000 A Month!

I was now personally selling over $3,000 worth of products every month. During my best month I sold over $3,500.  I also won the award for top retailer in my state twice in a row.

But here's the weird thing about my rapid rise to sales stardom...


I Still Had No Idea What I Was Doing!


By hosting these health awareness seminars I had unknowingly stumbled upon attraction marketing and the secret to becoming highly sought-after by my customers.

However I became extremely frustrated because I still didn't quite "GET IT."

I knew that WHAT I was doing was working, but I didn't know WHY it was working.

I had dozens of people calling me every month about my products but I still couldn't sponsor someone if my life depended on it!

I thought that what I was doing only worked for selling my health and nutritional products.

It wouldn't be until years later that I figured out how to take that same process and apply it to the rest of my business to recruit people.


Here's Where YOU and YOUR BUSINESS Come Into The Picture


Ever since I came out with The Renegade Network Marketer many of my students have been running into the same obstacle I was faced with several years ago -- only it's the other way around!

They're successfully using the marketing principles taught in my course to generate their own leads and attract business builders.

However many people have had a hard time taking these same strategies and using them to sell their stuff and attract more customers.

As a result, I've gotten a slew of emails from people wondering how they can retail their company's products using the attraction marketing model.

And I've literally been begged to come out with some detailed training that focuses specifically on how to do this!

Well there's no need for the sweet talking to continue because something's looming on the horizon.

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Internet Attraction Marketing
The internet changes our daily lifestyle.   However, remember internet is the tool only.  We have to use this tool correctly.  We have to remember the basics and that is the buying mindset of attraction, marketing, the trust mind, the buy mode of prospects and customers.   There are plenty of examples on internet attraction marketing with great success,    May be you are with me on the track of internet attraction marketing.    Let us continue on with the following example.

     
Google is one of many companies who apply internet attraction marketing with huge success.   Google is the best in this respect.  Google 's free tools for the internet world such as Google Search Engines Network,  Google Map, Google Analytics, Google Webmaster Tools, Google Picasa, etc.,    are excellent programs so widely used by people over the world.   Google free tools have become part of people 's daily life.  Unknowingly people are attracted to Google.   People love Google and of course her products and services too.  With Google most people are in the 'trust' mode.    My friends,  now you see why Google is so successful as a commercial giant worldwide.




How to apply the internet attraction marketing  to your business?  You have to continue reading here ....