I got the news release from Jessie. The information is for boomers and seniors:
Alzheimer's
Foundation of America to Host Online Puzzle Competition
Renowned
Puzzle Master Lends His Expertise to the Cause
NEW YORK, NEW YORK--The
Alzheimer's Foundation of America (AFA) is calling on crossword buffs,
novices up for a challenge and others in between to participate in its
inaugural National Brain Game Challenge, an online game of skill created by one
of the nation's most admired puzzle masters.
For the National
Brain Game Challenge, Merl Reagle, whose popular Sunday crossword is syndicated
in 50 newspapers across the country, has crafted a series of challenging,
fresh-themed puzzles that lead to a single solution.
Players pay a
$25 registration fee, which will give them online access to the puzzles on
September 25 at exactly 3 p.m. ET. The contest ends September 27, and AFA will
announce the winners the following day. Up for grabs: a $5,000 grand prize and
other prizes. To register and for more information, visit www.alzfdn.org.
The educational
and fundraising event is aimed at boosting awareness of lifestyle choices that
promote brain health; alerting the public about AFA as a resource for support
services and information about memory concerns, successful aging and
caregiving; and raising funds for AFA's programs and services nationwide.
It stems
from research that suggests that regular mental workouts may help reduce the
risk of Alzheimer's disease--an incurable brain disorder that is
increasing in incidence nationwide and primarily affects the older population.
"The human
brain thrives within an enriched environment filled with novel and complex
stimuli. Mental stimulation in the form of crossword puzzles, language
development, travel, visits to the museum, etc. has been found to enhance the
health of the brain through the development of 'brain
reserve,'" said Paul Nussbaum, Ph.D., chairman of AFA's Prevention
Advisory Board and a brain health expert whose latest book is entitled
"Save Your Brain."
Reagle and his
wife, Marie Haley, of Tampa, FL have a personal interest in the cause, having
been caregivers for "1,000 days" for Marie's mother, who had
Alzheimer's disease.
"Alzheimer's
disease is devastating to the people who have it, but it's especially tough on
family caregivers, who are perennially overworked and underfunded. After seeing
its impact close up, I've always wanted to do my share to benefit the cause
directly, and I thank AFA for giving me that chance," said Reagle, who
co-starred in the hit documentary "Wordplay" and has been a
character, playing himself, on "The Simpsons."
Registration for
the National Brain Game Challenge began August 7, which coincides with the
birthday of Marie's mother.
highlights "the increasing
reality of Alzheimer's disease and the importance of adapting healthy
lifestyles that may mitigate its wrath."
"With the
National Brain Game Challenge, we hope to replace fear with fun, and send the
message that it's never too early or too late to embrace brain
health," he said.
Under the
rules of the National Brain Game Challenge, players must electronically submit
their solutions to each puzzle plus a final answer to AFA. AFA will determine
the grand prize winner, runners-up and additional winners based on accuracy and
speed. Besides the $5,000 grand prize, AFA will award a $1,000 second prize;
$500 third prize, and more than a dozen $100 prizes to a specific sequence of
winners, including the 5,000th person with the correct response.
The
contest is open to individuals aged 18 and older, except any finalist or winner
in the A and B Division playoffs of the American Crossword Puzzle Tournament
and/or any person who ever constructed a playoff puzzle for the American
Crossword Puzzle Tournament, as well as AFA employees and their immediate
families.
Complementing
this online challenge, in a pilot program initiated by AFA, various AFA member
organizations around the country will be hosting their own Brain Game Challenge
events in their communities from September 10 to 24. In general, each local
event will involve visual puzzles, math challenges and memory games that can be
played by participants of all ages, abilities and interests simultaneously.
Currently,
Alzheimer's disease, which results in loss of memory and other
intellectual functions, affects as many as 5.1 million Americans and is the
sixth leading cause of death in the United States. Advanced age is the
greatest known risk factor.
The
Alzheimer's Foundation of America, based in New York, is a national
nonprofit organization that unites more than 1,600 member organizations
nationwide with the goal of providing optimal care and services to individuals
confronting dementia, and to their caregivers and families. Its services
include counseling and referrals by licensed social workers via a toll-free hot
line, e-mail, Skype, and live chat; educational materials; a free quarterly
magazine for caregivers; and professional training. For more information about
AFA, call toll-free 866-AFA-8484 or visit www.alzfdn.org.
For specific information about successful aging, visit www.alzprevention.org.
Alzheimer's Foundation of America
Jessie McHeffey
Public Relations Associate & AFA Teens Coordinator
322 Eighth Avenue, 7th Floor
New York, NY 10001
PH: 866.232.8484 ext. 121
Fax: 646.638.1546
Email: jmcheffey@alzfdn.org
Please help us spread the word about our new Web site for
family caregivers: www.carecrossroads.org. Meet. Learn. Connect.